Multifamily News

How Your Multifamily Community Can Create an Effective and Powerful Brand Story | MultifamilyBiz.com

Data is everywhere. The tech buzzword has infiltrated every industry during the past few years, from Internet service providers to Silicon Valley star...

The Game Has Changed in The Amenities Race: Here is What Residents Want at Their Community | MultifamilyBiz.com

The rental housing industry is no stranger to change. Throughout the decades, the multifamily sector has witnessed its fair share of highs and lows, r...

Lifestyle-Forward Amenities and Community Building Have Gone Digital: Are You Ready? | MultifamilyBiz.com

There’s no doubt that the sharing economy is redefining the meaning of public spaces. And, it’s not just the sharing economy—it’s digital tech...

Five Fast Ways You Can Jeopardize Your Apartment Community’s Digital Marketing Campaign | MultifamilyBiz.com

If you’re looking to attract potential renters to your property, a good marketing strategy is obviously a no-brainer. Whether you’re seeking to ke...

The Future of Wearable Technology and Why It Matters to Your Multifamily Community | MultifamilyBiz.com

Companies, like Apple, have built their reputation around the successful forecasting of trends. Just look at the iPod. When digital music downloads b...

How to Achieve Digital Consistency for Your Community Through Rebranding Your Property | MultifamilyBiz.com

There are plenty of reasons to rebrand an apartment community. Perhaps, you want to revitalize your brand image to appeal to up-and-coming renters. Ma...

The Rise of the Micro-Influencer: How to Use this Marketing Trend to Your Advantage | MultifamilyBiz.com

Influencers. They’ve taken your social media channels—and the world—by storm in recent years. But, what is influencer marketing, and how did it ...

Facebook’s Policy Changes Stand to Impact Your Community’s Digital Marketing Strategy | MultifamilyBiz.com

Facebook advertising has long been a cornerstone of digital marketing strategies across a range of industries. Where else can strategists enjoy seaml...

Getting Your Apartment Community Rideshare Ready | MultifamilyBiz.com

It’s no secret that the share economy is on the rise. From crowdfunding to coworking spaces, today’s hottest industry is all about exchanging res...

How to Step Up Your Digital Marketing Game with Visuals Even if You Are Not a Graphic Designer | MultifamilyBiz.com

Whether you realize it or not, you draw hasty conclusions about brands every day based on their visual appeal. Think about it this way: how often do y...

The Many Ways Sustainability Can Improve Your Multifamily Community’s Bottom Line Results | MultifamilyBiz.com

As the world begins to emerge from mandated lockdowns, many of us have developed a different perspective concerning humankind’s impact on the enviro...

Apartment Searches Are Still Going Strong: Here Are Some Tips for Pursuing Leads Right Now | MultifamilyBiz.com

Current global and national events have thrown our daily lives way off-course, to say the least. Many cities continue to be on lockdown, children have...
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